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BONBOM

Bold Fantasy

Founded in 2020 by designer Bonbom Jo, BONBOM is a high-end unisex brand that reinterprets the history of Western clothing with a focus on couture.  Known for its unique use of pleats and volume, BONBOM creates designs that balance classic tailoring with innovative silhouettes, highlighted by collaborations with top K-pop artists like Blackpink and BTS. Designer BONBOM Jo crafts pieces that emphasise the shaper of the body, merging masculine and feminine elements in dynamic ways. The S/S 2025 collection, titled "Elf," is inspired by the dystopian world of Mad Max: Fury Road, combining wide silhouettes and short lengths to express strength and resilience.

Resonance Frequency (Color of Sound): Pink – represents energy, fantasy, and boldness.